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Umusic - The official home of Universal Music UK
Umusic
Updated 06 Jun 2026 16:52
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AA | Transaction MzQzMjYxNDI0N2FkaXF6a2N4 | Paper/PDF filed
Published 21 Aug 2024 07:51
Company registered at Companies House
1 Feb 2011 to 31 Jan 2012
Social Media is increasingly important in promoting new music releases. As content spreads on social media, substantial metadata about audience interactions is created. But most of this data is not used. MetaBroadcast developed algorithms that use this existing interaction metadata to determine the best blogs and social media accounts through which to pro...
