I2 Media Research Limited

The WAVE project is **designing and testing** ways to help people to manage cognitive, emotional and physical anxiety symptoms, wherever they are. Through a **smartphone application integrated with peripheral XR technologies,** WAVE reimagines how this ubiquitous technology can be used to greater effect in the management of mental health, for mass-market ...

The ACT project is **designing and evaluating** ways to **enable audience members to feel connected to each other** when they are experiencing a show in different places. This **connection with other audience members** is a valued part of the experience of location-based productions. It is also one which tends to be **missing for audiences watching a show...

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This Audience of the Future demonstrator project, led by the Royal Shakespeare Company (RSC), brings together, for the first time, a unique team of cultural industry practitioners and researchers who are ideally placed to inform and guide the next developmental stage of Live Performance. Virtual Reality (VR), Augmented Reality (AR), and Mixed Reality (MR)...

MINDScape's Flashy connected retail app/service bridges the online and offline shopper experience. Flashy provides the functionality and use cases today's consumers are used to online, and some novel ones, to the physical retail environment. Combining state of the art location and behaviour tracking, delivered by its co-inventors HW Communications, with i...