Company profile
Aura Fertility Ltd
Aura Fertility - An evidence based psychosocial care app for IVF patients and clinics.
Aura provides personalised, expert led and patient-centred support to fertility clinics and patients. Aura optimises fertility outcomes by improving patient experience and wellbeing. Best fertility app for IVF, ICSI, FET protocols.
Company events
Reference milestones and recent Companies House filing stream events.
Incorporated
InceptionCompany registered at Companies House
Public funding
Projects
An AI-powered IVF platform to deliver personalised self-care that optimises fertility outcomes, health and wellbeing
1 Nov 2022 to 30 Apr 2023
Aura is a UK-based SME in the healthtech industry with a core project team of Abi Hannah (private equity/healthcare management consulting), Nick Nettleton (tech developer/founder), Adrian Westaway (designer/inventor) and Jo Living (investment banker/startups). Increased stress levels and other psychosocial issues make it harder for women to successfully b...
Abi Hannah: A driven and relatable role-model, developing a real-world Budget Impact Model to demonstrate a 29% improvement in IVF success
1 Apr 2022 to 31 Mar 2023
The Fertility Circle Group Ltd (Fertility Circle) is a UK FemTech SME co-founded by CEO, Abi Hannah. Abi launched Fertility Circle because of her own challenges trying to conceive; she knew there had to be a better way. Abi brings a background in healthcare management consulting, private equity, and a MA in medical ethics and law from King's College Londo...