Magpie is a leading creative behaviour change agency that tackles society's biggest challenges. With our unique blend of behavioural science, community engagement and creativity we inspire positive change and drive real-world impact. We are seeking to develop an innovative project to bridge the gap between quantitative data and lived experience. Through authentic human stories customers can gain a deeper understanding of real issues to inform social impact campaigns. We will transform the traditional agency model, providing a subscription approach, empowering an endless number of customers to use specialist know-how as a force for social good. This will empower more impactful societal change at a much larger scale and make steps to ease the increasing pressure on the third and public sectors. The project has the potential to transform the way organisations approach societal challenges. By utilising data-driven insights and principles from behavioural science, Magpie will provide the necessary tools, stories, and background for organisations to make a real-world impact. Magpie believes that collaboration, rather than competition, is the key to solving society's biggest challenges. By opening up our expertise to a wider audience, we hope to work together to create a brighter future for all through innovation and collaboration.