TBX: An interactive streaming platform that lets the viewer feel part of a crowd, enabling shared experiences at scale
349,846
2022-04-01 to 2022-12-31
Collaborative R&D
TBX is an interactive live streaming platform that lets the viewer feel part of a crowd.
The experiential marketing and live entertainment industries have relied on streaming and virtual event platforms to continue performing to audiences throughout the COVID pandemic and growth is set to continue when in-person events resume at scale.
Current large-scale streaming solutions, however, lack the interactivity, shared experience and social dynamic that is so important to live events, leaving audiences and artists frustrated with a passive experience.
Filling this gap, TBX aims to put virtual audiences at the heart of the experience, enabling viewers not just to watch a show, but to feel part of it.
Feasibility study in how to put the audience at the heart of large scale live streaming events through interactive virtual crowd technology
34,955
2022-01-01 to 2022-03-31
Feasibility Studies
Live streaming allows events to be broadcast to remote audiences across the globe. It is continuing to grow in popularity, accelerated by the impact of COVID-19\.
The live entertainment industry has relied on streaming platforms to continue performing to audiences throughout the pandemic and growth is set to continue, even when in-person events resume. Current large-scale streaming solutions, however, lack the interactivity, shared experience and social dynamic that is so important to live events, leaving audiences and artists frustrated with a passive experience.
Filling this gap, TBX aims to put virtual audiences at the heart of the experience, enabling viewers not just to watch a show, but to feel part of it.
Get notified when we’re launching.
Want fast, powerful sales prospecting for UK companies? Signup below to find out when we're live.