Thyia: The comfortable and convenient solution to the smear.
Every day, nine women in the UK are diagnosed with cervical cancer. That is nine women, mothers, daughters, wives, girlfriends, and friends whose lives are impacted by this disease.
The good news is that 99% of cervical cancers are preventable with simple cervical cancer screening. However, one in three women doesn't attend the cervical screening programme, leading to the highest cervical cancer rates in 20 years, especially for young women, minority ethnic groups, and those from disadvantaged backgrounds. That's why we're creating Thyia, a telehealth platform designed to empower women's healthcare and put an end to cervical cancer. With Thyia, women can take control of their cervical health from the comfort of their own homes, with a convenient, comfortable, and personal experience.
Our platform offers several specific and innovative features, including an AI chatbot for patient-led clinical decision support, instruction guides, integrations for sharing results with GPs and the NHS Cervical Screening Management System, referrals for follow-up, clinician video consultations, and education about cervical cancer, HPV, self-testing and vaccination. Our platform is supported by a UKCA-certified swab so women can test themselves. The swab uses laboratory PCR technology, similar to that used for Covid-19 testing, and is clinically proven to have equal sensitivity to a traditional swab.
The smear test hasn't changed since it was introduced in the UK in 1964, and cervical cancer rates are at a 20-year high because of this stagnation. At Thyia, we are passionate about changing this by combining novel technology, rigorous clinical data, and excellent patient support to redesign an outdated and underserved area of women's health. No more stirrups, no more speculums, no one but you. Together, we can make a difference and make cervical cancer a thing of the past.
Thyia: putting cervical cancer screening in the hands of women
3200 women and people with cervices are diagnosed with cervical cancer every year in the UK. That's nine women; mothers, daughters, wives, girlfriends, and friends, every day. Sadly, 99% of these cervical cancers are preventable with simple cervical cancer screening. But 1 in 3 women doesn't attend cervical screening. Of these women, they are disproportionately young, from minority ethnic groups, and/or disadvantaged backgrounds. This is increasing health inequalities across the country.
But why don't women attend cervical cancer screening? The NHS cervical screening program doesn't serve women's needs or fit their lifestyles. The one size fits all model of NHS cervical screening does not provide a service that women want. The status quo of face-to-face clinic appointments with an intimate cervical smear is embarrassing, time-consuming, and often uncomfortable. Women want a screening program that is convenient, discrete, and comfortable, at home and in their hands.
That is why we have created Thyia, to empower women's healthcare. At Thyia, we believe in a world thriving with healthy women that have their healthcare in their hands. To deliver this dream, we are creating an online service providing women with an at-home self-test screening package. This will enable women to have a convenient, discrete, and comfortable cervical cancer screening experience.
At Thyia we listen to women. Using their personal experiences we are building a service bespoke to the needs of every woman. We believe our dream, process, and experience can provide women with the freedom to access cervical cancer screening and healthcare on their terms and on their time. This will protect thousands of women from cervical cancer every year.