Public Funding for Eat Balanced Limited

Eat Balanced, the creators of tasty, nutritionally balanced meals which are in the major UK supermarkets, are collaborating with leading academic, technology and food industry partners to develop a way to introduce tasty, healthy meals into the schools system. The innovative, fully nutritionally balanced, lunch solutions will both be enjoyed by the kids, and appreciated by the parents, the schools and the local authorities.

Seaweed&Co., is a pioneering market leader in the development and supply of UK seaweed for application in mainstream food products. The proposed project seeks to demonstrate the feasibility of incorporating an innovative, sustainably sourced seaweed ingredient into a mass-market food product to enhance its nutritional value and to address rising levels of micronutrient insufficiency in UK and European markets.

Eat Balanced is an exciting new brand, which is taking the food industry by storm. With its multi award-winning first range, nutritionally balanced pizzas, they are in two of the "big four" supermarkets within 6 months of their launch. They have also raised the bar of what the food industry can achieve by creating tasty food which is naturally low in fat and salt, yet high in protein, fibre, vitamins and minerals, using only all-natural ingredients.For its second range of food they are seeking to design innovative, cost-effective, environmentally-friendly and iconic packaging that adds another facet to their differentiation in order to further strengthen their brand.